The slowdown in the residential property price growth is providing first time buyers with an opportunity to enter the property market.

According to Rhys Dyer, the average first time buyer’s purchase price has seen consistent growth in the past quarter.

This, he says is due to the low interest rates combined with the ongoing easing in lending conditions, especially in regard to deposit requirements.

“Higher levels of activity among first time buyers are generally a positive indicator for the housing market,” says Dyer.

The price index, recorded a negative year-on-year price growth of 3.4 percent to R 821 579 in July 2011 from R 850 763 in July 2010.

However, the July first-time buyer’s purchase price figures show a 3 percent year-on-year growth to R 609 417.

Dyer says 49.3 percent of home loan applications finalised  from January to July 2011 are for first time homebuyers.  This is up 2.3 percent from the same period last year.

Sean McCauley, Rawson Properties director says according to the FNB Property Barometer, the number of first time home buyers has increased.

He says first time buyers comprise 25 percent of residential property buyers and this is the highest level achieved for first time buyers for at least five years.

“In 2008, a boom time in property, only 15 percent of buyers were first timers, therefore the growth has been in the region of 66 percent,” says McCauley.

He explains that the increase in the number of first time buyers has probably contributed to the average house price moving upwards, albeit slowly.

“It has now reached the point where at R803 751 the national average house price has broken through the R800 000 barrier for the first time.”

An increase in the number of loans being granted by the banks and the raising of the transfer duty tax exemption to homes sold for up to R600 000, had undoubtedly been a prime cause in the rise of first time buyers, he says.

“The low interest rates (the lowest in 35 years) and the fact that home prices are now very well priced have a positive effect on the residential property market.”

He notes that the rise in first time home buyers appears to be closely linked to the growth of the middle class.

“We find that property is still seen by the middle class homeowners in South Africa as the safest and most desirable asset class,” he adds.

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5 no-no’s when selling your home

Sellers are understandably usually quite emotionally attached to their homes, and in being so, can often be their own worst enemy, potentially jeopardising a successful sale.

International real estate trends expert, Steve Murray, who is also the editor of REAL Trends, a trends research and publishing firm based in Colorado, will be visiting South Africain August by invitation from RE/MAX of Southern Africa, to share some of his key property insights with local agents.

Peter Gilmour, Chairman of RE/MAX of Southern Africa, says that Steve will undoubtedly enrich the working strategies of many of the agents he comes into contact with. “While we are certainly well on the road to a market recovery, current market conditions remain somewhat challenging, and any real estate professional could certainly benefit from tips and insights to better their working practices.

However, says Gilmour, estate agents are not the only ones who need to up their game. “In order to get the best price for their property in the shortest possible time, sellers need to up their game too.”

He refers to an article recently published on real trends courtesy of Brendon DeSimone, a realtor based in San Francisco, a contributor to the Zillow Blog, and collaborator on multiple real estate books, which describes five things that sellers do that could potentially jeopardise a sale.

The article notes that home sellers today are under a lot of stress. It’s a tougher market, home prices have fallen and many are trying to get as much money as possible to recoup their investment. While real estate agents feel sellers’ pain and are on their side, sellers sometimes do things that make it harder for an agent to sell a home for what it’s worth.

Here are five not-so-great things sellers do that make their real estate agents cross their fingers and hope for the best:

1. Sellers who think their property is unique, thus worth more money
Sellers consider their homes special; most likely they’ve put a lot of heart, soul, and money into fixing it up. It may be where they started a family or built a lifetime of memories. When a seller believes their home is unique, however, they also believe it is worth more. Sellers then end up fixating on an asking price that’s too high, despite the advice of an agent. If it’s priced too high, a home will sit on the market for months. Unfortunately, nine out of 10 times, the seller will end up selling for less money than they would have gotten if the home was listed at an appropriate price from the start.

2. The home is a mess
Sellers: It’s important to pick up the home before a showing. Potential buyers touring a home usually don’t appreciate stepping on a child’s toy and fail to see the charm of a dog’s discarded tennis ball. Buyers want to feel that a home is clean and well maintained. If it’s not, they’ll likely move on to the next.

3. Sellers who hang around during an open house
There’s a reason why real estate agents don’t want sellers sticking around when potential buyers arrive. While a seller may be perfectly friendly and agreeable, they can alienate buyers or make them feel uncomfortable without even knowing it.

4. Holding out for extra money at the last minute
Say a buyer made an offer that was less than what the seller wants. The agent and the buyer have gone back and forth with a series of counter offers. The seller is close to achieving their dream price but they insist on trying to squeeze more out of the buyer. In demanding more money, the seller may have created bad will, as well as stressed those involved in the purchase. When it comes down to it, extracting that extra little bit may actually cost the seller more at the end of the transaction.

5. Sellers who don’t clean up before turning over the keys
Sellers should imagine themselves as the future buyer. Would they want to walk into their new home and find twelve cans of old paint in the garage? Or an old sofa with a broken leg in the storeroom? The tip to sellers is to try to make the home as spotless as possible for the new owners. They’ll appreciate it and so will the agent.
“In the current climate, those who want to get the best price for their property are going to have to work a little harder,” says Gilmour.

“Sellers need to view their homes with a critical eye. When a person lives in a house for an extended period of time, they tend to turn a blind eye and overlook problem areas.

Learn to think like a buyer, says Gilmour, and always assume that potential buyers are going to spot the faults. “At the end of the day, sellers need to remember that a well-priced, well-maintained property will appeal far more than an over-priced, under-maintained home.”

Please contact us if you require any further information or would like to apply for finance:

Complete this short form online

011.327.4489 / 0861 1111 93

morne@mortgagepluscc.co.za

www.mortgagepluscc.co.za